Making Ideas Universal

The College of Media and Mass Communication offers an undergraduate degree in International Relations, that is crucial to examining fundamental contemporary issues. The accredited program is of a contemporary standard, with the addition of specific areas of recent innovations in e-disciplines. There is a great emphasis on supporting students throughout their studies. Students are able to access a wide range of resources and benefit from impressive modern teaching techniques including e-learning. The program package is structured to take students gradually from one level to the next in eight semesters.

  • Develop understanding of the key economic, political, security, cultural & legal features of the globalized world
  • Acquire a comprehensive knowledge of world and Middle East history
  • Develop knowledge in diplomacy, environment and contemporary issues in the modern world

ADMISSION REQUIREMENTS

  • Attested high school (grade 12) certificate or its equivalent with minimum average of 60% | for scientific and literary streams. Other streams will require a minimum score average of 70% equivalency and a letter will be required for certificate earned outside UAE.
  • English Proficiency
    PBT 500 | iBT 61 | IELTS ACA. 5.0 | PEARSON 44 | IESOL B1/B2 | CAMBRIDGE 154
  • Letter of Interest & Interview

ACCREDITATION

The American University in the Emirates is accredited by the UAE Ministry of Education | caa.ae

FEE STRUCTURE - 2016/17

  • Tuition (One Semester)

    Approx. 20,500 AED
    One academic year is two semesters
  • Admission (One Time)

    3,000 AED

For more information about detailed fees and tution Find here

GENERAL EDUCATION COURSES

11 COURSES | 33 CREDIT HOURS

A: English Language

The student selects 9 credit hours (3 courses) from the list below

This course is designed to enable students to experience and develop learning and academic skills appropriate for university context. It aims to facilitate the process of orientation and transition into academic excellence and learning culture. Furthermore, it aims to develop confidence in students’ ability to succeed in university requirements.

This course provides students with advanced writing skills in English so that they can successfully pursue their studies in various academic specializations. It helps students to develop, improve, and upgrade their writing and structure skills, and it also acquaints students with technical writing, research papers, and essays since brief research methods are applied in student projects and assignments.

B: Arabic Language

The student selects 3 credit hours (1 course) from the list below

- صُمم هذا المساق لتمكين الطالب الناطق باللغة العربية من المهارات اللغوية الضرورية، وخاصة التركيز على خطوات كتابة التقارير والرسائل الإدارية والبحوث المنهجية؛ ولتحقيق ذلك جاءت المهارات متنوعة ومتدرجة، لتنمية قدرات الطالب على الفهم الصحيح والأداء المتميز لما يقرأ ويسمع، وليكتسب القدرة على كتابة المقالات والتقارير ومحاضر الاجتماعات وتوصيات المؤتمرات والندوات بصورة سليمة، لذا عُني المساق بتدريب الطالب على المهارات الأساسية للكتابة؛ كقواعد الإملاء المتعددة وعلامات الترقيم ونظام الفقرة وكتابة المقال على نحو متدرج.

C: The Natural sciences

The student selects 3 credit hours (1 course) from the list below

The natural science course incorporates a wide range of subjects of sciences such as astronomy, geology, biology, chemistry, and environmental science. The course will present the scientific facts of astronomy, the Earth and its weather, water, and environment, biology, and nutrition with the chemicals of life. The course emphasizes understanding the core principles of different branches of science and their effects on our lives. Moreover, the course explores the scope of natural phenomena, changing environment conditions, general health rules of nutrition, and the variety of living organisms. The course helps the students to acquire skills in observation, critical thinking, analysing, interpreting, understanding and discussing scientific terminology and facts.

This course provides an introduction to sustainable energy, conservation, and energy efficiency within the UAE and the world. It will explore the relationship between energy, environment, economy and ecological well-being. It will discuss energy production from the biology, natural science, environmental science and social sciences perspectives.Students will be introduced to a variety of topics including global warming, climate change, sustainable food production, solid waste management, environmental and natural resources laws. The course includes the growing challenges of climate change and energy crisis and proposes solutions to overcome them.

The ‘Principles of Environmental Science’ course is designed to introduce the fundamental concepts of Environmental Science to undergraduate students. It includes topics from different areas of study such as ecology, biology, soil science and atmospheric science. The course aims at raising environmental awareness among students and providing them with the scientific knowledge and skills to identify, prevent and solve environmental problems. Additionally, it deals with ecological concepts, organism interactions, communities and ecosystems. The course focuses on key areas of population dynamics, biodiversity, human activities and the environment managed ecosystems, air quality, water and solid waste management.

D: The social or behavioral sciences

The student selects 6 credit hours (2 courses) from the list below

An introduction to the science of psychology, its theories and foundations. The course is focused on principles and research methodologies, including the following topics: history of psychology, the biology of mind, memory, learning, child and personality development, psychological disorders and therapy. The aim of the course is to introduce the basis of psychology, provide the foundational knowledge to pursue the subject in more depth in the future, and build an ongoing interest in the application of psychology in everyday life.

This course serves as an introduction into the interdisciplinary and multifaceted social sciences. The content on the course covers the range of different disciplines that social sciences consists of, namely: anthropology, sociology, psychology, political science, economics and to a lesser extent also history and geography. The secondary aim of the course is moreover for students to develop their critical thinking skills by engaging actively with material about social issues, social change and social institutions.

This course will examine how women participate and effect political change in a global context. Through a focus on the status of women in society, this course will introduce students to contemporary issues surrounding women’s political participation, representation, and citizenship. Students will develop the ability to think critically about the relationship between sex and gender and the intersections of race, class, religion, law and nation. This course will explore women’s diverse histories, movements, and feminist activism. Students will evaluate whether women’s efforts to achieve equal political rights have worked and what obstacles women still face in accessing political institutions. In addition, students will reflect on a wide-range of policy issues related to violence against women, employment, family values, and reproductive health. This course will also ask what possibilities are available for individuals to take action to improve society and enable women’s full participation as citizens, activists, voters, and politicians.

E: The humanities or arts

The student selects 6 credit hours (2 courses) from the list below

Innovation is the engine of opportunity and, acting as a catalyst, this course is intended to ignite an interest in innovation and inspire entrepreneurial action. At the core of innovation and entrepreneurship is a commitment to experiential learning that will encourage students to engage in critical thinking, creative problem-solving while also equipping them with the soft skills needed in their pursuit of academic and professional endeavors. Students will discuss the relevance and role of innovation and entrepreneurship in work and life situations; determine opportunities for creative disruption and design a strategy for its implementation; develop a practical understanding of innovation through thoughtful debate and exercises; and demonstrate critical thinking and individual insight with a personal mastery portfolio.

This course provides a core introduction to drawing, covering a wide range of basic and intermediate practical and technical skills. Students will explore approaches and concepts to the subject through manual practice using a comprehensive range of media and with reference to great masters in the field. Traditional and objective drawing skills in the use of line, tone, form and perspective provide the foundation for learning in this course. Students are required to develop their ability to observe, perceive and interpret through drawing the world around them, reflecting their understanding of 2D and 3D space.

This course introduces students to contemporary Arab arts and aesthetics from the beginning of twentieth century up to date. Emphasize is placed on the formation of contemporary art and design movement in the Arab countries, the driving forces behind the changes in aesthetics from Islamic to Arabic and expression of cultural identity. Special concentration on the role of pioneer figures and the various generations of artists and their influence on contemporary Arab art.

This course is a chronological survey of art and design offering students an in-depth understanding of the role of art throughout history with a strong focus on aesthetic values, socio-cultural influences and technical terminology. Architecture, sculpture, painting, decorative arts, prehistoric art, design of the ancient world, the world beyond Europe, early Christian and Islamic art and the art of the Middle-Ages and Gothic period form the foundation of the course material spanning a period from 40,000 BC to 1300 AD.

F: Islamic Studies, History or Culture

The student selects 3 credit hours (1 course) from the list below

This course will offer students’ knowledge to enable them understand the Islamic culture. The course offers a review of the history of Islam and how it is currently the fastest growing religion in the world.

G: UAE Studies

The student selects 3 credit hours (1 course) from the list below

The course is designed to introduce the UAE and GCC society with its historical background and uniqueness. It is aimed at enabling students to understand the specific features of the society along with its customs, traditions and lifestyle. The course will introduce the processes and the challenges of development as well as the future aspirations of the UAE and GCC Society.

LIBERAL ARTS COURSE

10 COURSES | 30 CREDIT HOURS

This course introduces the student to the development of the human race. You will study a Four Field introduction to Anthropology wherein you will gain an understanding of Human Development and how both ancient and modern humans are studied. An understanding of Anthropology, the study of culture and human development is an important pillar in a degree which aims to develop educators in multi-cultural and economically diverse settings.

 

This course introduces the science of Sociology. Students will examine Society, Institutions and the relationships that make up a social context. The scientific methodology used to study social interactions, stratification and other elements of sociological enquiry will be discussed to emphasize the core concept of sociology as a systematic study of societies and social structures.

The General Statistics course is designed to develop good understanding of the basic concepts of statistical theorems, and applications. The course covers topics such as data collection methods, organization of data, analysis and interpretation of results. A software package will be used to analyze the statistical data.

This course will introduce the students to the key concepts of philosophy and its principle tools. The course will discuss major thinkers and different schools of philosophical thought, and will apply philosophical analysis to the topics of knowledge, religion, mind, freedom, responsibility, and ethics.

This course provides an overview of World / General History. The course will conclude with discussions about perspectives on World History.

This course provides an overview of Middle-Eastern History, including the sources of Middle Eastern History. The course will conclude with discussions about perspectives on Middle-Eastern History.

This course will provide the students with a comprehensive overview of geography. Emphasis is on concepts that are necessary to understand global, regional and local issues. The course will cover physical geography from landforms to the effects of various types of erosion. This physical geography is followed with work on Social and Cultural Geography and the relationships between these three means of mapping, analyzing and presenting information.

This course will provide the students with a comprehensive overview of English literature in the United States. It will familiarize the students primarily with early Anglo-American writers and the different literary movements that took place in the United States. Today American literature includes many minority literary works, but the historical matrix remains Anglo-Saxon if we are to consider the dominant culture as the starting historical point.

This course will introduce the students to the key concepts of Political Science and its principle tools. It will discuss the role of main political actors in the field of politics and their function.

This course is designed to introduce students to basic microeconomics concepts relating to individual decision-making. The course exposes students to the meaning, nature, and methods of studying Microeconomics. The concepts of supply, demand, and elasticity are used to analyze the behaviors of consumers and firms in different types of markets. Main topics covered include: consumer behavior, firm production costs, Pure Competition, Monopolistic Competition, Monopoly, and Oligopoly.

CORE COURSES

13 COURSES | 39 CREDIT HOURS

This course is an introduction to the fundamental questions, methods, and theories that define the communication discipline and the communication professions (journalism, public relations, multimedia productions, and organizational communications.) An emphasis is placed on the emergence of mass communication in the UAE and gulf region.

This course provides an overview of public relations including history of the field, theories of persuasion and communication along with legal and ethical considerations in public relations work. Discussions will address the current state of the art and consider where the field is headed in the future.

This course will allow the student to understand news today. news gathering, assessment and distribution. The course will also address how historical events have shaped news in the 20th Century and how, conversely, news has influenced some historical events. The prerequisite is MMC 200

Students will learn how to understand web design and create branching diagrams, manage their files, set up proper site architecture, manipulate graphic files and create effective websites that use frames, thumbnails, tables, gif animations, and image maps. Over the course of the semester, students create a series of small websites culminating in a final project that combines all the techniques they have learned. The prerequisite is CIT 100

This course will provide the students with a comprehensive overview of communication technology. Students will learn to use a number of these technologies in practical exercises developing multimedia projects. Discussions will include the history of technology in human communications, technologies currently in use, and emerging technologies we can expect to see in the near future. Furthermore, the effect of communication technologies in local and global society will be discussed. Students will prepare a final project and present it to their classmates at the end of the semester. The prerequisite are CIT 100 & MMC 200.

This course will provide the students with a comprehensive overview of writing for the Mass Media. The students are expected to understand the basic principles of writing for the mass media. The prerequisite are MMC 202 & ENG 105.

Internship is an experience external to the University for a student in a specialized field involving a written agreement between AUE/the Training and Continuing Education Centre and MMC Firms. AUE internship Undergraduate Catalog 2016 / 2017 52 course provides experience related to each student’s academic specialization and the opportunity is open to all MMC students who have completed 90 Credit Hours, and who have a GPA of at least 2.00. The prerequisite is the completion of 90 CH.

This course is designed to introduce the student to the concepts, principles and skills used in the field of public opinion and propaganda. Emphasis will be directed toward the social and political sciences in particular. The prerequisite are MMC 201 & ASC 302.

This course will provide an understanding of the tools of organizational communication along with development of the skills needed for success. This includes concepts such as information flow, motivation, influence, power, leadership transactions, networks, channels, and teamwork. The prerequisite are MMC 201 & ASC 200.

This course examines the role of the mass media in modern society and the influence of media institutions and messages on individuals, communities, and society. The course includes an overview of the basic methods associated with media research. Students will be asked to integrate theoretical knowledge into media research areas relevant to communication professionals today. The prerequisite is MMC 301.

A study of the history and importance of photographs for the print media. Practice in the production of photographs appropriate for newspapers and news magazines, including composition, depth of field, and cropping. Use of digital camera technology with introduction to standard dark room techniques. The prerequisite is MMC 200.

This course will provide the students with a comprehensive overview of editing. The students are expected to practice editing and to understand the basic principles of editing. The prerequisite is MMC 303.

This course examines the rights, responsibilities and constraints on public communication. The course also covers regulatory policies affecting advertising, public relations, journalism along with present and future electronic mass mediums. The course also examines press censorship, legal areas of libel, privacy, access to and ownership of information. The prerequisite is MMC 200.

SPECIALIZATION COURSES

5 COURSES | 15 CREDIT HOURS

This course introduces students to the basic principles and institutions of international relations that remain constant despite the challenges of current international conflict. One focus of the course will be international security, examining both power politics and alternatives to power. International conflict will be examined and the work of international organizations analyzed. Enforcement of international law and the use of conflict resolution will discussed. The Co-requisite is MMC 302

This course will provide the students with a comprehensive overview of writing for diplomacy. It is designed for potential diplomats. It requires students to integrate their oral fluency in professional settings with analytical reading and writing skills for a variety of diplomatic purposes. Students in this course will engage in writing press briefing and prepare for press interviews. The prerequisite is MMC 303.

This course provides an overview of public international law, including the sources of international law, jurisdictions and states’ rights and obligations. Special topics to be addressed will include environmental law, human rights, international standards of immigration and asylum. The course will conclude with discussions of future perspectives on international law. The prerequisite is IRE 300

This course examines the communication process involved when individuals from different cultures or subcultures attempt to interact. We will address possible sources of misunderstandings in intercultural communication (e.g., time/space factors, linguistic and nonverbal factors, and ethnocentric communication) along with communication problems encountered by persons engaged in personal or professional intercultural contacts. The prerequisite is MMC 302

Media and Mass Communication students are required to take a three credit hour course on the Capstone Graduation Project. To be graduated, students are requested not only to passing courses and earning required credits, but also they need to show that they have developed proficiency in core-content knowledge and can demonstrate proficiency in applied learning skills in the four concentrations. It will be a challenging and rigorous journey but the reward for undertaking a meaningful experience are immense and will undoubtedly give AUE graduates a powerful start in career they may choose. In addition, English language and technology proficiency must also be demonstrated. The Capstone Graduation Projects should be in the form of field-based case studies. The Capstone Graduation Project is designed to give students a constructive working understanding of the requirements and expectations needed to graduate from AUE. The prerequisite is IRE 400.

FREE ELECTIVES

3 COURSES | 9 CREDIT HOURS

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ATTENDANCE

Student builds the schedule based on available offered courses in the registered semester

Weekday Morning Classes

SUN – TUE | BETWEEN 9:00 AM – 4:00 PM
MON – WED | BETWEEN 9:00 AM – 4:00 PM

Weekday Evening Classes

SUN – TUE | BETWEEN 4:00 PM – 9:00 PM
MON – WED | BETWEEN 4:00 PM – 9:00 PM

Weekend Classes

FRI - SAT | BETWEEN 9:00 AM – 8:00 PM

WHEN CAN I JOIN

STUDENT CAN JOIN THE BEGINNING OF ANY SEMESTER

SEPTEMBER

FALL SEMESTER

MIN 3 COURSES | 9 CREDIT HOURS
MAX 6 COURSES | 18 CREDIT HOURS

JANUARY

SPRING SEMESTER

MIN 3 COURSES | 9 CREDIT HOURS
MAX 6 COURSES | 18 CREDIT HOURS

MAY

SUMMER SEMESTER

MAX 3 COURSES
9 CREDIT HOURS

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ALUMNI - WHERE THEY ARE

71%

GOVERNMENT

10%

BANKING

7%

CONSULTATION

6%

AVIATION

6%

OTHERS

ALUMNI

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