Brief History of AUE

History of AUE 

The American University in the Emirates (AUE) originated in the academic year 2006-2007 as the “American College in the Emirates” (ACE). The College’s initial mission was, “ACE is committed to offer quality, multidisciplinary, and career-oriented academic degree programs, that prepare students for successful employment and continuing higher education.” As a self-financed institution, ACE awarded two-year associate degrees in media, information technology, business, and design. The United Arab Emirates and Dubai governments and business sectors accepted graduates with associate degrees for intermediate and entry-level employment at that time.

The College labeled itself an “American College” since it offered associate degrees under a credit hour system and an American curriculum comprised of general education and free elective courses. In the 63-credit-hours associate degree programs, ACE focused on general education and liberal arts for a student’s first year and offered specialization courses with job training for the second year

2006-2007

Year of Inception

The cohort of 2006-2007 comprised 40 students, a blend of first-year students and working professionals. By the year’s end, 21 students dropped out; the dropouts’ barriers were lack of competency in the English language and mathematics. For a startup, self-financed institution, a greater than 50% dropout rate was a significant challenge. However, with the shareholders’ commitment and financial support, the founding Board of Trustees and the College President were inspired to continue with the Institution while maintaining the necessary academic rigor. The Board of Trustees added two new priorities to the initial strategic plan: 1) student success and retention and 2) resource optimization. By the end of the academic year 2007-2008, the College developed the slogan “Nothing is Impossible” to inspire students to thrive and overcome all challenges in academic and professional endeavors and motivate the College’s faculty members and staff to work effectively and efficiently.

2008-2009

During 2008-2009, before ACE graduated its first cohort, i.e., the class of 2007, the global financial crisis affected most business firms in Dubai and the region. As a result, organizations downsized and retained only the most skilled and experienced staff. The College’s Board of Trustees observed the effects of the crisis on the United Arab Emirates’ markets and business firms and on the College’s graduates. Consequently, to meet the new market dynamics, the Board was determined to equip its graduates with more knowledge, skills, and competencies by offering bachelor’s degree programs.

As a first step, by the end of the academic year 2007-2008 (May 2008), American College in the Emirates changed its name to “American University in the Emirates” (AUE). Simultaneously, the Institution substituted its associate degree programs with four-year bachelor’s degree programs.

Finally, the University persuaded its associate degree students to continue for bachelor’s degrees at the same Institution. To better reflect these changes, the University’s mission changed to, “AUE is committed to offer quality, multidisciplinary, and career-oriented academic degree programs, that prepare students for successful employment and continuing higher education.” (July 2008). As the University discontinued the associate degree programs and offered newly accredited bachelor’s degree programs, student enrollment reached 460 students

2009 – 2010

The year 2009-2010 was a milestone in AUE’s history with the initial accreditation of its bachelor’s programs in Media, Business, Computer, and Design. The College of Business Administration (COBA) started offering a bachelor’s degree in Business Administration with three specializations and added another five unique specializations in the following year. Three of them, namely, Logistics and Supply Chain Management, Insurance and Risk Management, and Hospital and Healthcare Management, are unique in the United Arab Emirates and the region. Realizing the market need, COBA started preparing graduate programs. COBA also became a member of AACSB International—The Association to Advance Collegiate Schools of Business (AACSB)—in April 2013 and has worked towards its initial accreditation since then.

This year remains unforgettable as AUE received the initial accreditation of its first graduate program, Master of Arts in Diplomacy, aligned with the country’s vision and market needs.

The University received the initial accreditation of another two programs in Digital Animation and Graphic Design in June 2019, offering students an opportunity to develop their creative voices and expressions. This year also witnessed new academic programs in the College of Computer Information Technology (CCIT) with two Bachelor’s Degree Programs. One of them, the Bachelor of Science in Computer Science, allowed students to choose between two unique specializations: Digital Forensics and Network Security. In Information Technology Management (ITM), another unique program would graduate students equipped with management and information technology skills to prepare them to be managers in these areas.

The College of Media and Mass Communication (CMMC) started offering specializations in Public Relations, International Relations, and Media Sales. Media Sales later was revamped to Integrated Marketing Communications and has a distinctive specialization: Integrated Marketing Communication. That specialization gives students a clear understanding of communication roles in advertising and marketing and gives them the skills to think creatively and propose market research solutions.

2010 – 2011

The start of the academic year 2010-2011 was inspiring for all AUE stakeholders when the University received its initial accreditation for Interior Design and Fashion Design for its Bachelor of Science in Design. The University this year added another graduate program, Master’s in Business Administration, and established the College of Law (CLAW) with a Bachelor of Law program.

By this time, the number of enrolled students had grown to 1,000 students with increased diversity. The academic year 2010-2011 witnessed another unique event, when in December 2011, AUE held an “Underwater Fashion Show” at the Atlantis Hotel on The Palm. Professional scuba divers showcased seven mermaid and oceanic-inspired creations by students of the College of Design (Fashion Design Program) in the 11-million-liter Ambassador Lagoon, home to fifty-two thousand species of marine life. This event aimed to open students’ minds to new ideas for them to think outside the box. A team of 70 students created the designs within a month under AUE’s Fashion Design Program Coordinator’s supervision.

All commended the creative expressions of students, and the University took the initiative to form an official Student Council to serve the growing student body better and represent the students’ voice in University governance. Also, an athletic office was established with the men’s swimming and soccer team.

2011 – 2012

To better serve student needs, in 2011-2012, the University established the Office of Career and Internship and the Office of Alumni and organized AUE’s first Commencement Ceremony on November 11th, 2011 (11/11/11). The uniqueness of the commencement date was memorable for all! The commencement celebrated graduating students from the associate degrees’ classes of 2007, 2008, and 2011. The University started to focus more critically on the market and government demand of the United Arab Emirates and the Gulf countries.

The University’s soccer team won first place amongst Dubai Universities Football League and third place in the National League in the following year. For many years, the AUE soccer team continued to be the champion at the Dubai and United Arab Emirates levels. In addition, the swimming team won first place in the National Universities Swimming Championship.

One unique event this year was organized by the University student body. Students initiated “Global Day,” focused on appreciating and celebrating the multicultural community at AUE. The event has been celebrated every year since then.

While co-curricular activities were celebrated, the University added another specialization of Radio and TV in the Bachelor of Arts in Media and Mass Communication in February 2012.

2012 – 2013

Through rapport building with community and government entities, the University identified the need to offer a Bachelor of Arts in Security and Strategic Studies, launched in 2012-2013, with four unique specializations in Natural Disaster Management, Emergency Management, Crisis Management, and Risk Management. The University’s aspiration to align with the national vision led to another two graduate programs the same year: Master of Sports Management and Master of Arts in Security and Strategic Studies.

The University organized its first Winter International Practicum Program for Villanova University that continued as an annual event. The program included prominent industry and cultural visits and witnessed distinguished speakers from the private and public sectors. This impactful program aimed to familiarize the students with the cultures and economies of the UAE and GCC.

The second AUE Commencement Ceremony was on another unique date: 12/12/12!

2013-2014

During the academic year 2013-2014, under the patronage of His Highness Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Culture, Youth and Community Development in the UAE, AUE, and the North Atlantic Treaty Organization (NATO) hosted an international conference on NATO’s approach to Gulf Cooperation, “Lessons Learned and Future Challenges.”

AUE hosted its Global Day event to promote awareness of cultural diversity and celebrate the different nationalities represented at the AUE. Students collaborated with their embassies and councils in preparation for the event. Twenty-one countries were represented in AUE’s first Global Day, including the UAE, Oman, Palestine, Yemen, Syria, Jordan, Lebanon, KSA, Iraq, Afghanistan, Qatar, Russia, Sudan, Egypt, Morocco, Tunisia, Algeria, France, Nigeria, Ghana, and South Africa. The AUE now hosts this event yearly with cultural pavilions, performances, regional artists, food, and fun.

In cooperation with Dubai Police, Dubai Health Authority, MBC, and other hospitals, AUE hosted its first local event to raise awareness of breast cancer. Since then, AUE has hosted several events to promote cancer awareness.

The year witnessed its third commencement ceremony, held on 11/12/13!

2014 – 2015

In the academic year 2014-2015, the University received accreditation for a new graduate program in sports law. The Professional Master in Sports Law equips sports professionals to understand the legal aspect governing the sports fields and expose them to emergent problems related to the world of sports. It studies the movement of players between clubs nationally and internationally, insurance of sports injuries, sports doping, sports medicine, violence in stadiums, and civil responsibility in sports. The University also received its initial accreditation to offer another Bachelor’s Program in Public Relations.

AUE held its first International Breast Cancer Awareness Forum under the patronage of the Minister of Health of Saudi Arabia, the chief of Health Ministers in the GCC, and Princess Dina Mired from Jordan. The University also held its first International Conference on Sports Management and Sports Law, jointly organized by the College of Law and the College of Business Administration.

The University conducted the ‘International Conference on National Capacity Building Strategy for Sustainable Development and Poverty Alleviation’from May 26th – May 28th, 2015, attracting prominent speakers and delegates worldwide.

The year witnessed another unique commencement ceremony on a memorable date, 12/14/14. This was the first commencement conducted in the desert, and the ceremony concluded with fireworks. The University introduced the oath of allegiance presented by the President of the AUE Student Council.

This year, another major event was organizing the International Conference on Technology and Business Management (ICTBM-15) in association with the International Forum of Management Scholar from March 23rd to 26th, 2015, making significant, fundamental contributions to the economic, social, and cultural development of the country. The event witnessed thought-provoking presentations on the expansive role of technology and its importance in business.

The University did not ignore internationalization and gave students the opportunity to travel abroad. A design student was the grand prize winner of the Jaguar MENA Design XE competition, which ran from September to December 2014 in the Middle East and North Africa region. The competition challenged university students to ‘unleash their creativity’ by designing unique art inspired by Jaguar’s new vehicle, the XE. Students also participated in the Thai Fabric Workshop organized by the Thailand Academy Project. In addition, a student delegation successfully participated in a competitive youth leadership conference in Prague that gathered carefully selected youth leaders from around the world. Also, to promote contemporary trends and understand the directions in visual arts and design, students visited Istanbul Modern and the Research Centre for Islamic History, Art and Culture (IRCICA), an international institution active in research, publishing, documentation, and information.

For the first time, students participated in a study abroad program in the US, “America in Global Context Summer Scholars Program,” at George Mason University. Focusing on American history, society, and business, the program was a combination of academic, cultural, and professional visits and gave the students excellent exposure and experience.

This year brought another proud moment for the University when one of the outstanding graduates from the Master of Arts in Security and Strategic Studies of the College of Media and Mass Communication was invited for Iftar by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Prime Minister of UAE, Ruler of Dubai along with other outstanding students from various universities. This inspired the entire University!

Students from the Professional Master of Sports Law at the College of Law organized a seminar entitled “Criminalisation of Drugs and the Prohibition of Steroids in Sport” on June 16th, 2015. Dubai Sports Channel telecast the event with prominent speakers from the General Department of Forensic Science and Criminology and the Drug Procuratorate Dubai. The event examined all aspects of doping and drugs, their damaging social effects, and the solutions pursued by the United Arab Emirates to eliminate drugs.

The University organized a series for various countries’ ambassadors to share their valuable insights and rich experience about contemporary issues. These sessions served as the ideal platform for students to supplement their theoretical knowledge with firsthand perspectives from the Ambassadors of Chile, the Kingdom of Netherlands, and the UK, among other speakers. This year also witnessed delegates from Japan’s Urasenke Tankokai Federation to the University to increase awareness of Japanese culture among students and encourage related research.

The University initiated the “UAE Familiarization Program” and welcomed students from Sam Houston State University, USA (SHSU) for their Study Abroad Program.

2015 – 2016

The zeal for change and enthusiasm throughout the University led to a memorandum of understanding with IBM to integrate IBM tracks into the College of Computer Information Technology’s Network Security and Digital Forensics courses.

Also, College of Design students received the Recycle Runway Awards at the BRIDE Show Dubai 2016.

With its growing number of female students, the University established the International Council of Women to empower women to become agents of positive change. The former First Lady of South Africa and the First Lady of Ghana inaugurated the council.

The University welcomed the delegates from Villanova University and Sam Houston State University under the “UAE Familiarization Program,” the second in a series of initiatives focusing on familiarizing the delegates with UAE culture through in-house seminars, industry visits, and Arabian adventure.

With unique academic degrees in Sports Management and Sports Law, the University thoughtfully conducted a vital two-day workshop on International Sports Tourism in conjunction with the Institute of Sports Science in Magdeburg, Germany, and speakers from George Washington University. The workshop emphasized research and training in the field. Another significant event was organized for budding broadcast journalists and filmmakers. Also, the United Nations High Commissioner for Refugees conducted a two-day workshop on Refugee Protection, allowing students to understand the true meaning of global citizenship!

Study and field trips are an integral part of the field experience that university students must take part in. At AUE we strive for a practical hands-on experience. Considering such needs and circumstances a field training, simulation and protocol trip to Greece was conducted, as an integrative part of our training program in its application in the fields of diplomacy, strategy and security studies directly and positively related with the current degrees, offered by our CSGS college. Students had the opportunity to see firsthand, explore, examine, question and discuss in practice; be trained through the prism of bilateral of the emerging relations between UAE and Greece of current and future events to come. The approach required a multidisciplinary and multi-approach into subject matters of diplomacy, security, strategy, and information analysis, evidently showing a on-hands operational approach. Students had the pleasure to meet all levels of operations and decisions makers; tactical advisors and country leaders: From the President of the Republic of Greece, to the former Prime Minister of Greece, to the Joint Chiefs of Staff of the Ministry of Defense, The National Defense University of Greece, while also have the opportunity to travel outside Capital Athens to Chania Crete, to take part in a Naval briefing, training and exercise as conducted from the NATO Maritime Interdiction Training Center (NMIOTC) in Souda bay, which is the center for Naval counter-training terrorism at sea of NATO among others. Students had also the opportunity to visit NATO Defense Range at Chania, where countries training on defense measures in a military range area in the north-west of Crete. All necessary protocols were conducted in collaboration with the AUE and the Greek Embassy, the Ministry of Defense of the UAE and in informing the UAE Embassy in Greece. A respective schedule was created and followed. The visit took place at the highest level of protocol security, welcoming the delegation with representatives of the national armed forces of Greece and Greece's National Security protocol protection, welcoming our group of students and experts. An overall great, educative, and scientific hands-on experience for our AUE delegation that led the students to comprehend what international strategic, security and diplomatic affairs are all about, in practice.

The year witnessed a glittering commencement ceremony on 12/15/15!

2016 – 2017

In the academic year 2016-2017, the University established the College of Education with a new degree program, the Bachelor of Education. The University also added another three graduate programs to the College of Law. Considering the relevance of criminal laws, dispute resolution systems, and IP laws, these graduate programs, Master in Arbitration, Master of Criminal Science, and Master in Intellectual Property, also helped the students graduating from the bachelor’s program to advance their careers. Furthermore, AUE held its 1st International Equine Forum, under the patronage of H.H. Sheikh Hamdan bin Rashid Al Maktoum, Deputy Ruler of Dubai, and Minister of Finance, to discuss the challenges and future innovations in the race of equine industry.

Also in the academic year 2016-2017, AUE and Dubai Immigration Department organized jointly a seminar in the area of Future Foresight. As a result of this seminar, AUE organized the Future Foresight Workshop, which Prof. Peter Bishop (Professor of Future Foresight in Houston University) and Dr. Freija Van Duijne (Professional Futurist) delivered. The audience had employers from different governmental entities in Dubai working in Future Foresight divisions and included a free-pass invitation for relevant-field University alumni.

A valuable employer insight was that Dubai Courts and Dubai Electricity and Water Authority (DEWA) suffer from the lack of specialists in Knowledge Management. They also suggested the University drive scholarly efforts in the field of knowledge management. The initial response was organizing a seminar for knowledge management by inviting leading entities in the field, especially government entities, to have more insight and market research from business firms. The seminar was organized in April 2017 at the Dubai Court and delivered by knowledge management international practitioners and academics. The year also witnessed an International Design Conference on Education, Teaching, & Learning on Oct. 28th, 2016, organized by the College of Design, and the graduation ceremony on 6/6/16, which was a big celebration. In honor of Gulf Cancer Week and World Cancer Day, the University conducted a trilogy of seminars to raise awareness of the causes and preventions of cancer and change attitudes in the UAE.

Also, our students were selected in the China International Ceremonial Couture Design Contest 2016 in Beijing with the theme of “China’s Silk Road’.

2017 – 2018

The academic year 2017-2018 had an array of achievements, starting with the initial accreditation of a graduate program in Master in Security and Information Analysis. The College of Computer Information Technology’s hard work came into fruition when the Bachelor of Science in Computer Science program received accreditation from the Accreditation Board for Engineering and Technology.

In November 2017, the College of Computer Information Technology organized the first Smart Cities Forum at the University premises. The forum aimed to provide a platform to experts and community members to exchange information and insights that may lead to more awareness about the smart cities’ opportunities and challenges. This was the foundation to increase research and education in the field and help the community be at the forefront of the modern world.

Also, AUE held its first International Research Conference in association with Springer. Under the Patronage of His Excellency Sultan bin Saeed Al Mansouri, Minister of Economy in the United Arab Emirates, this first International Research Conference on the 15th & 16th of November 2017 had the participation of hundreds of academics, researchers, and practitioners from more than 40 different countries on the theme of “Creative Business and Social Innovation.”

The University celebrated its 10th Anniversary and committed to sustaining higher standards of education. To mark the occasion, the University hosted a two-day Anniversary Carnival at their campus in Academic City attended by many students, faculty, and guests. The College of Business Administration hosted its first AUE International Forum in Hospital, Insurance & Healthcare Management on May 7th and 8th, 2017, under the Patronage of His Excellency Abdul Rahman Bin Mohammed Al Owais, Minister of Health and Prevention. The successful event witnessed 28 Industry Experts from the Insurance and Healthcare Industry who shared their expertise through panel discussions with an external audience of 150 members. The University this year also celebrated the winning of its football team in the universities’ champions league, with the presence

of his excellency Sheikh Nahyan bin Mubarak Al Nahyan, then Minister of Culture and Knowledge Development.

The University witnessed a need for security and global studies programs, so it established a seventh College unique to the Middle East: the College of Security and Global Studies. This college offered a bachelor’s degree in Security and Strategic Studies with four specializations in Natural Disaster Management, Emergency Management, Crisis Management, and Risk Management and three master’s degree programs unique in the region.

The year remains memorable for the University with the reaccreditation of its business, design, and security programs and accreditation of a multidisciplinary master’s degree program in Knowledge Management in response to the UAE government’s request and need. This master’s degree program graduates professionals prepared for the information management era’s challenges and opportunities. The year also witnessed the first annual student council ceremony emphasizing students’ crucial role in University decision-making. The year also had an inter-university debate competition in cooperation with Dubai International Academic City that brought 17 universities from all over the country to AUE’s campus. The first winners of this competition were AUE students.

2017-2018 was when the University reached a new level of scholarly activities with social impact by registering its first patent with United Kingdom Intellectual Property Office for Lifeguard behavioral intervention technology and second patent with UAE Patent Office for Road and Transport Authority parking services.

2018 – 2019

Building on its success, AUE held its second International Research Conference during the academic year 2018-2019 in association with Springer on sustainable development and social responsibility. Also, in November 2018, the College of Computer Information Technology held its second forum of Smart Cities. On February 13th, the University hosted its Annual Car Show under the patronage of H.E. Mohammed Ben Sulayem, Vice-President of the International Federation of Automobiles and President of the Automobile and Touring Club of UAE. The event, organized by students, attracted more than 15,000 visitors from the UAE to view vintage sports cars and motorcycles, a car drifting show, trolley races, and drifting competitions; visitors enjoyed international food as well as live entertainment. Such events are learning opportunities for students who assisted in recruiting event participants and sponsors, marketing, scheduling, setting up the venue, and running the event.

The University also hosted its inaugural Alumni Association Reunion on January 27th to bring together its graduates to recognize and celebrate their educational and professional achievements.

Another milestone for the University was achieved in March 2019 when the College of Law launched its Journal of Legal and Judicial Research incorporating three languages.

The College of Design (CDES) organized the 1st Melange Exclusif Fashion Show in March 2019, where talented student fashion designers presented their exciting Spring 2019 collection.

In April 2019, the College of Law organized the first scientific conference in cooperation with the Emirates Association of Lawyers. The University also proudly represented the United Arab Emirates in the Asian University Sports Federation (AUSF) Football Cup in China.

The College of Media and Mass Communication had one of its most successful events in February,

focusing on the power of media, the various trends seen in the media industry, and the future of social media and business. This first Media Forum witnessed leading media-industry professionals as honorary audience members and panelists.

In line with the national mission to encourage innovation and enhancing global competitiveness, the University established the Innovation lab to enrich the culture of innovation and entrepreneurship among the students and provide students a platform for collaborating and developing their startup ideas. Her Excellency Engr Anwaar Al Shimari, Chief Innovation and AI Officer - Ministry of Infrastructure Development, inaugurated the Innovation lab. The students also participated in UAE Innovation week in February 2019 and presented their prototypes to the Commander-in-Chief of Dubai Police, His Excellency Major General Abdullah Khalifa Al Marri. AUE students also presented their projects in “Think Science.”

The University commended the students from the College of Business Administration who took part in the Fintech Hackathon 2.0 in April organized by the Department of Finance (DOF) Abu Dhabi in cooperation with BeMyApp from France and won first and second prizes in the presence of H.E Shareefa Saeed Salem Al Jaberi and H.E Abdulaziz Hareb Al Yousuf and many industry dignitaries.

The University renamed its annual Global Day 2019 as “Tolerance Festival” in line with the UAE’s decision to strengthen stability and prosperity in the region. Students led this Festival of Tolerance and appreciated the cultural diversity of the many countries represented there.

This year also had a successful career fair with leading local and international companies on campus in January 2019, where students could submit their resumes for job vacancies. Many workshops were conducted with tips and advice for students about CVs, interview protocols, and real-world market expectations.

The year 2018-2019 also witnessed the establishment of the Faculty Senate for shared governance. The University Council carefully reviews the Faculty Senate’s findings, proposals, recommendations, and reported challenges.

The University established academic councils and university councils from its inception, but this year, the University started conducting annual faculty and staff elections for representatives in the University Council, Academic Council, Administrative Council, and Enrollment Council. This allows faculty members and staff to be part of the decision-making in vital University Councils. The councils are also a venue for proposals and suggestions, recommendations and findings that enhance the University’s quality of education and services.

The University this year registered another patent with the Patent Office of the Cooperation Council for the Arab States of the Gulf for a parking reservation device and online management system, including an automatic vehicle time violation system and remote booking.

The year ended with a memorable commencement ceremony in line with the Year of Tolerance in June 2019, under the patronage of His Excellency Sheikh Nahyan Mubarak Al Nahyan, Cabinet Minister, Ministry of Tolerance.

2019 – 2020

The academic year 2019-2020 witnessed both achievements and challenges due to pandemic Covid-19.

The Student Life and Community Engagement Office hosted 30 student activities and events during the Fall semester, including a Freshman Fun Day and one of the year’s most anticipated events, the Club Fair. The annual Club Fair is an opportunity for interactions between campus clubs promoting unique fields of cultural or social interest, where students can explore old passions or find new ones. This helps students engage with each other and build a sense of community.

The University was showcased in the film “Midas,” screened virtually at the Burbank International Film Festival in California in September. The film was a semifinalist, an excellent achievement for the College of Media and Mass Communication.

In October 2019, the University hosted the Expo2020 Dubai team on campus to recruit students, faculty, and staff to join the volunteer program to assist in an important moment in Dubai’s history.

As part of its social responsibility, the University taught and provided short-training programs to prisoners. This initiative was launched in collaboration with Abu Dhabi and Dubai Police to prepare inmates to have a productive life by giving them educational opportunities for employment after prison. The initiative targeted 40 inmates a year, with an average of 20 inmates per classroom.

With the pandemic affecting the financial condition of students and their families, the University extended its support to students by offering more financial support in various forms, including scholarships, grants, and financial aid. While financial aids and scholarships were always available in the fall and spring, they were extended to the summer semesters to support students during the crisis.

The AUE Student Council played a vital role in building a sense of community and pride amongst AUE students.

In coordination with the Student Life & Community Engagement Office and the College of Education, the University hosted the Belarussian Embassy in the United Arab Emirates in November 2019 for a discussion with the Ambassador and a movie screening of the film Fortress of War.

The University also organized with great pomp and circumstance its honors ceremony. With its motto of ‘Nothing is impossible,’ the University is committed to recognizing students’ achievements and motivating them to strive for their academic and personal goals.

In response to the global pandemic in the academic year 2019-2020, AUE shifted its course delivery and services to distance learning. Through its Student Life & Community Engagement Office, the University maintained its mission during this life-changing crisis. Despite the onset of distance learning and social distancing, the Student Life & Community Engagement Office connected with students virtually via an online webinar series to maintain a sense of community and promote student wellbeing.

The Student Life Office organized “C3: Connecting to Combat Corona,” a virtual student engagement and wellbeing program, where various students, professionals, and influencers were invited to participate in live webinars that incorporated a mix of the arts, wellbeing, and practical knowledge.

This year witnessed an excellent achievement in faculty scholarship. The number of publications in Scopus-indexed journals reached 100, with an overall increase in Q1 and Q2 publications. The total number of publications was 312.

The University extended academic and student support services to include access to a broad range of educational learning opportunities to enhance teaching, research, and creative activities for faculty members and students. The year marked offering support and assistance in conjunction with academic advisers to track student academic performance and led to a dedicated online portal designed to monitor student status and progress, operated by the appointed Advisor and Student Success Officer. Academic Support Services provided access to a broad range of educational learning opportunities to enhance teaching, research, and creative activities for faculty members and students. The Library offered online educational resources and databases through the Learning Management System for all faculty members and students. In addition, students were provided with electronic textbooks (e-books) for each of the courses registered.

Academic Support Services also includes the Advising and Success Center, which offers support and assistance in conjunction with academic advisers to track student academic performance. The dedicated online portal is designed to monitor student status and progress, operated by the appointed Advisor and Student Success Officer.

Students with physical or mental special needs receive support physically and virtually from the Counseling and Disability Office to achieve their academic career goals. The Guidance and Counseling Office may communicate with students or vice versa via the Learning Management System to assist students, as outlined in the Student Counseling and Disability Support Policy.

Student Support Services offers students various avenues of financial support. The Learning Management System allows students to apply for grants, scholarships, and financial aid and enables them to submit supporting documentation online for the Students Life Office analysis, evaluation, and implementation in the light of the Student Financial Support Policy.

The Career and Job Placement Office prepares students for successful employment. It offers an online career platform within the Student Learning Management Framework, allowing students to upload resumes and view available jobs and upcoming career activities online, per the Career Policy.

Academic, administrative, and technical units worked jointly in an effective and efficient manner to overcome challenges faced by students during the pandemic.

Despite the challenges posed by the pandemic, AUE lived by its motto, “Nothing is Impossible.”. Students under faculty supervision helped the UAE governmental sector by a virtual presentation to the General Directorate of Residency and Foreigners Affairs, which is a governmental entity that regulates the entry and exit of international travelers from Dubai as well as the residency of foreign nationals in the city. The year also witnessed an industrial collaborative project among the University, Dubai immigration, and Hewlett-Packard (HP), and another with the Roads and Transport Authority. Also, while the pandemic affected students’ mental health, the Counseling and Disability Office facilitated many workshops from experts to help students achieve their academic goals.

The University planned a unique commencement, but the pandemic remained a significant challenge, so the commencement ceremony was postponed to the following year.

The thirteen-year institutional journey was challenging but exciting and memorable for all University stakeholders. With the strong belief that “nothing is impossible,” we never stopped and committed ourselves to educational excellence for the region.

In response to the unfolding of the global pandemic in the academic year 2019-2020, AUE shifted its course delivery and services online. The University has extended its academic and student support services to include the following five areas:

  1. Academic Support Services, which include access to a broad range of educational learning opportunities for the enhancement of teaching, research and creative activities for faculty members and students. The Library provides online educational resources and databases, through the Learning Management System for all faculty members and students. In addition, students are provided with electronic textbooks (e-books) for each of the courses registered.
  2. Academic support services also include the Advising and Success Center, which offers support and assistance in conjunction with academic advisers to track student academic performance. The dedicated online portal is designed to monitor student status and progress, operated by the appointed Advisor and Student Success Officer.
  3. Students with physical and/or mental special needs receive the support needed not only physically but also virtually by the Counseling and Disability Office to achieve their academic career goals. The Guidance and Counseling Office may communicate with students or vice versa via the Learning Management System to assist students, as outlined in the Student Counseling and Disability Support Policy.
  4. Student Support Services support students by offering various avenues of financial support. The Learning Management System allows students to apply for grants, scholarships and financial aids and allows them to submit the necessary supporting documentation online for the Students Life Office analysis, evaluation, and implementation in the light of the Student Financial Support Policy.
  5. The Career and Job Placement Office prepares students for successful employment and offers an online career platform within the Student Learning Management Framework, allowing them to upload their resumes, view available jobs and upcoming career activities online, in accordance with the Career Policy.
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